CGI Artist & Art Director |
PARIS: 🕒 12:00 PM • 20°C ☀️ LOS ANGELES: 🕒 11:59 PM • 23°C 🌤️
Hi, I'm Jonathan Lavanant.
3D Artist &
Art Director
I create high-end 3D visuals that bring beauty, fashion, and luxury brands to life—combining art direction, detail, and innovation to craft unforgettable digital experiences.
3d Generalist Specialized in beauty, fashion, and luxury visuals.
5 Years of experience in high-end 3D design.
Blending artistry with technical precision.
Full-service production from concept to final render.
France-based 3D artist available worldwide. I use a multi-software pipeline to craft CGI for beauty, fashion, and luxury.
ABOUT ME
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Full CGI production for brands
From art direction and modeling to simulation, animation, and rendering, I create captivating, high-quality visuals.
SOFTWARES
SKILLS
ART DIRECTION
Shaping the visual story to align perfectly with the brand’s identity and aesthetic.
SIMULATION
Creating lifelike effects, from flowing liquids to soft fabrics, for dynamic visual impact.
ANIMATION
Designing smooth, captivating movements to breathe life into every scene.
COMPOSITING
Merging multiple elements seamlessly to craft polished, cohesive visuals.
3D MODELING
Building detailed, precise models that form the foundation of stunning visuals.
LIGHTNING
Mastering light placement to define mood, depth, and realism in each shot.
TEXTURING
Applying realistic textures to bring surfaces to life with detail and depth.
RENDERING
Producing high-resolution, polished visuals with optimal lighting and clarity.
My Process
Bringing ideas to life is a journey. From initial concept to final delivery, each stage is thoughtfully crafted to create visuals that truly reflect your brand. Using the best tools and techniques, I ensure every detail is handled with care and precision.
Art Direction & Asset Preparation
Concept Ideas & Product modeling/texturing
The process begins with asset preparation. I recreate the product in 3D using Cinema4D and add realistic textures in Substance Painter. With the foundation set, I dive into research and gather visual inspiration to guide the creative direction.
Animation & Simulation
Bringing Movement to Life
Once the assets are ready, I shift focus to creating dynamic, lifelike animations. Using Houdini and specialized simulation techniques, I add movement and interactions, whether it’s fluid dynamics, fabric behavior, or other effects.
Look Development & Rendering
Enhancing Detail and Realism
In this phase, I refine lighting, colors, and textures in Redshift to elevate realism. By adjusting highlights, shadows, and reflections, I ensure each element aligns with the brand’s aesthetic.
Post-Production & Delivery
Perfecting the Final Vision
In the final stage, I bring all elements together through compositing. Using tools like After Effects, I apply color grading, fine-tune details, and add any necessary post-processing effects. This step is crucial for achieving a polished & cohesive result
